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The New Siri’s Biggest Strength Is Not Intelligence
A useful AI assistant needs relevant personal context, the capability to use it, and an experience that helps users understand its limits.
Context Libraries: How AI Power Users Manage Context Engineering
Claude power users rarely edit their context files and often can’t find them. Your AI agent is only as powerful as its context library.
Empathy Mapping: The First Step in Design Thinking
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
The New Big Ball of Mud: Why Agentic AI Systems Turn Fragile
AI makes building nearly free, so users grow agentic systems piecemeal into fragile messes they no longer understand.
When Should You Disclose AI Use? The PACED Framework
How people react to being told that AI helped create a piece of content varies with audience, context, the nature and degree of AI use.
How AI Works and How Users Think About It: Study Guide
Unsure where to start? Use this collection of links to our articles and videos to learn about how artificial intelligence works, and how users think about it.
The 3 Roles of Context for AI Agents
AI-agent power users curate 3 kinds of context: global (across tasks), local (task-specific), and ambient (raw streams like email).
Designing AI Products and Features: Study Guide
Unsure where to start? Use this collection of links to our articles and videos to learn about recommendations for designing AI products and features.
UX Conference December Announced (Dec 2 - Dec 15)
Take up to 5 in-depth training courses, teaching user experience best practices for successful design. Training focused on long-lasting skills for UX professionals. December 2 - December 15, 2026.
AI Can Help Write an Article, but It Can’t Stand Behind It
NN/G uses AI for clarity, formatting, and critique, but humans retain editorial judgment and responsibility for every article.
Test Complex Interactions Earlier with AI Prototyping
AI tools make it feasible to build fully interactive prototypes of complex interfaces so you can test them with users earlier in the design process.
Using AI for UX Work: Study Guide
Unsure where to start? Use this collection of links to our articles and videos to learn about the best ways to use artificial intelligence for UX work.
UX Conference November Announced (Nov 16 - Nov 19)
Take up to 2 in-depth training courses, teaching user experience best practices for successful design. Live online training focused on long-lasting skills for UX professionals. Nov 16 - Nov 19,...
UX Conference September Announced (Sep 14 - Sep 25)
Take up to 5 in-depth training courses, teaching user experience best practices for successful design. Training focused on long-lasting skills for UX professionals. September 14 - September 25, 2026.
AI Can't Replace Real Research in Empathy Mapping
AI can help you organize research you’ve already collected, but it can’t create research evidence about the specific, messy experience of real users.
The Custodial Era of UX: Cleaning Up After AI
AI lets teams build faster than UX can evaluate. UX can adapt by building shared judgment, accelerating evaluation, and guiding AI-generated designs.
UX Conference November Announced (Nov 9 - Nov 13)
Take up to 5 in-depth training courses, teaching user experience best practices for successful design. Courses focused on long-lasting skills for UX professionals. November 9 - 13, 2026.
AI-Generated Images Can Perform as Well as Stock Photography
When users didn’t know whether an image was AI-generated, the images we tested did not create any perception penalty compared to stock photos.
Artificial Intelligence: Glossary
Plain-language definitions of the AI terms that come up in product and design work, from tokens and context windows to agents, evals, and prompt injection.
Psychological Ownership: Own the Right Things
Psychological ownership can make you more effective, but you’ll struggle if it attaches to things you can’t control. Spot misplaced ownership and redirect it.