2024-03-10
The Pattern-Seeking Fallacy
We humans are terrible at discerning patterns from randomness, and in marketing data we unwittingly find "insights" that are actually noise. Here's how to fix that.
2024-03-03
AI startups require new strategies: This time it's actually different
The typical dynamics between startups and incumbents do not apply in AI as they did in previous technology revolutions like mobile and the Internet. Ignore this at your peril.
2024-02-28
Games Hidden Inside Arcade Machines | Nostalgia Nerd
Go to (sponsor) https://tryfum.com/NOSTALGIANERD and use code NOSTALGIANERD to save an additional 10% off your order today ~ Arcades were an exciting yet mysterious place back in the 80s and...
2024-02-27
Don’t Let Hype Run Your Product
Observing tech companies you may notice a broad, disturbing phenomenon: everyone’s hard at work “selling” their product ideas — stakeholders and engineers are selling to product managers, product managers are...
2024-02-25
How startups beat incumbents
A startup can beat a large, successful incumbent, if it does things the incumbent can not or will not do. Here are those things.
2024-02-18
Easy statistics for A/B testing and hamsters
A/B testing tools often lie about whether something is "statistically significant." Here's an extremely simple, mathematically sound formula to compute it for yourself.
2024-02-11
Hexen Fans Should Play This... | Nostalgia Nerd
Thank you to sponsors Fulqrum Publishing and 3D Realms. You can get Graven at https://bit.ly/NostalgiaNerd_GRAVEN_Steam ~ Remember Hexen, Heretic, those early FPS games that brought us into a fantasy world...
Easy to criticize, hard to create
It's easy to explain why any given business will fail. So what? But neither is it wise to totally ignore the critics.
2024-02-04
Deciding whether an investment is worthwhile
Why "expected value" doesn't work; here's a better framework for making long-term investments in your career, startup, and life.
2024-01-28
Pick one and own it
What if your company could have only one single advantage over the competition? This exercise will make your positioning and strategy stronger.
2024-01-21
The "errors" that mean you're doing it right
Some things appear to be mistakes, but in fact should be celebrated as the expected outcomes of great decisions.
2024-01-14
How to measure the accuracy of forecasts
How do you assess forecasts, when the forecast is only a probability? It's not just about accuracy. Let's dive into the math.
2024-01-07
What's the unit of impact?
Different moments in the company call for green-lighting different project. What counts as "impactful" depends on what we're trying to do.
What's the unit of impact?
Different moments in the company call for green-lighting different projects. What counts as "impactful" depends on what we're trying to do.
Selling to Carol: Why targeting an ICP brings 10x more customers than you expected
Targeting your "Ideal Customer Profile" (ICP) is the best way to differentiate and win sales, but does it limit your target market?
2024-01-05
One year at Microsoft
Last week marked one year at Microsoft for me, and what an unexpected adventure it’s been! I thought I was coming in to lead a a stable of popular, but...
2023-12-31
"ROI" is the wrong way to sell your product
Customers ask for ROI calculations to justify purchasing your software, but it still doesn't convince them. Here's what to do instead.
2023-12-30
2023
Przed Wami moje dziesiąte podsumowanie roku. Czas leci, co nie? Dla chętnych pozostałe edycje: 2022, 2021, 2020, 2019, 2018, 2017, 2016, 2015, 2014, 2013, a całą resztę zapraszam na skrót...
2023-12-29
What I Wish I Knew Before Writing a Book
I’ve been reflecting on what I learned writing two business books and wanted to share those insights that I wish someone had shared with me before I started. Escaping the...
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