Blog - Melissa Perri
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How to Get Clarity When Your Company's Strategy is… “Fuzzy”
If you’ve ever sat through a company strategy meeting and left with your head spinning, you’re experiencing a common problem. It usually unfolds in layers of confusion.
Building a Great Product Management Organization
For the past eight years, I’ve been working with C-Suite leaders at companies big and small to set up their Product Management organizations. Some of these are Fortune 10 software-enabled...
What I Wish I Knew Before Writing a Book
I’ve been reflecting on what I learned writing two business books and wanted to share those insights that I wish someone had shared with me before I started. Escaping the...
Are We Getting Rid of Product Managers?
A few weeks ago, Brian Chesky, the CEO of Airbnb, said they were “getting rid of Product Managers”. Which created an insane swirl in the community. He later clarified and...
A Decade of Product Management
Reflections on the last decade of product management and predictions for the next.
Prioritization Shouldn't Be Hard
Discover & share this TLC GIF with everyone you know. GIPHY is how you search, share, discover, and create GIFs. A while ago, I was interviewing a VP of Product...
Product Operations: The Fuel for Winning Product Strategies
46.8% of product decision makers cite lack of quality data as the main challenge they make when making decisions and only 21.9% always or almost always use data to back...
Introducing the CPO Accelerator
I’m very excited to announce a new division of Produx Labs, specifically focused on growing future Chief Product Officers for growth stage companies.In late March of 2018, Shelley Perry of ...
Podcast: How to Think Like a Product Manager
I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. The key takeaway is: it's not a linear process....
Please Try.
“What have you tried to fix that problem?” Over the past year, I’ve spent most of my time working with Product Managers, UX Designers, and Leadership of companies going through...
What Everyone Gets Wrong About Stakeholders
When I first started in Product Management, I was told that my job was to keep my stakeholders happy. My stakeholders were members of the sales team. I understand that...
Dog Food-ing Our Way To V2 of Product Institute
Eating your own dog food is worth the challenge. After a few years of consulting, I started to feel the itch to work on a product again. I was teaching...
Podcast: Product Management in Agile Orgs
After Mile High Agile, I sat down with Howard Sublett from SolutionsIQ for the Agile Amped Podcast. We talked about how Product Management is missing from many Agile Teams and...
Product Manager vs. Product Owner
 “What is the difference between a Product Owner and a Product Manager?” It’s an interesting question and one that takes time to unpack. Let’s look at where these terms and...
Getting Sales + Product In Sync
What does an effective sales team look like at a product-led organization? “Sales already promised it.” I once joined a B2B company as a Product Manager in the the middle...
Student Spotlight: Kristen Ablamsky
Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of our recent graduates and asking them to share their experiences, both...
Student Spotlight: Dave Masters
Product Institute is an online school for Product Managers looking to level up their skills. We're featuring some of our recent graduates and asking them to share their experiences, both...
Effective Product Roadmaps
Product Roadmaps, in general, are confusing. The truth? Even the most experienced Product Managers still don’t have them fully figured out. Three years ago I wrote a blog post about...
Stop Blaming the User
I’m finally going home from a long business trip and I’m very excited. But my experience with United Airline’s customer service this morning completely killed my good mood.They keep blaming...
What is Good Product Strategy?
Note: This blog post is from 2016! My latest and improved thinking on Product Strategy can be found in my book Escaping the Build Trap and at our courses at...